Anyone else notice? Must have. Anyway, my eagle-eyed wife spotted the frame a couple weeks ago, and as we were Tivo'ing, we backed up and took a look. Confirmed it when we were there this past week.
It's in the Kia commercial with the Kia's driving around with gigantic push-pins on top. There's a frame where a Kia is sitting in front of a lake, with snow drapped mountains in the background, then the next frame shows a Kia crossing an intersection at a signal.
That's the signal in Lone Pine, looking north (Kia heading west). You can see the flying trout sign over the hardware store on the right, and the "Lone Pine" banners hanging from the streetlights.
Just thought I'd share.